Archive for June, 2008

Rollback Rx - A Disaster Recovery Solution

Rollback Rx system restore software helps in disaster recovery. If you work with computers, you have to be prepared with a disaster recovery solution. What is disaster recovery? It is the ability to speedily recover from the loss of data. It restores system settings so that your system is ready to use as quickly as possible, retrieving data and making it accessible to you. Rollback Rx does this in minutes, whereas if one were to use manual recovery methods, there’s no guarantee that data will be intact, not to mention the hours or days that it might take to repair computers.

In spite of advances in rollback technology, data continues to be lost through user errors and unsuccessful software installs. Updates create a problem necessitating disaster recovery. Windows system restore only restores computer settings but does not recover data. In such a situation, the ideal system restore software is Rollback Rx, which practically helps a business to keep running.

Rollback Rx Retrieves Critical Data

In business organizations, if there has been data loss, their success in maintaining continuity of work depends more on their ability to retrieve their data as fast as possible, rather than getting the hardware up and running. The important information in most organizations resides in electronic form inside a computer - making it critical to have access to it at all times. Rollback Rx makes sure that you can recover your data right up to the moment your pc crashed - ensuring that you have your data back so that you are not stuck without vital information while making business decisions.

Rollback Rx system restore software keeps track of data and system files as they keep altering. Lets say you are working on a document and happen to delete a part of it, then save it after you change it. Suddenly you realize that you did not want to delete that information. Maybe it runs to several pages and will take hours to create again. With Rollback Rx software, you can revert right back to the earlier version of the file with absolutely no data loss. You can restore computer settings, registry settings, and rollback to any earlier moment in time. Suppose your system is affected by malware or unsolicited software downloads and installations, you can use Rollback Rx to fix computer problems by restoring your system back to an operational point.

RollBack Rx protects you from day zero attacks by taking system snapshots based on a set schedule for your system, restoring your crashed system without data loss in just the time it takes to reboot your system.

Jacob Henderson is the technical head of Horizon Data Systems and leading software development firm in the business of Desktop Security and PC performance enhancement software. During his more than 10 years of software development experience in various positions, Jacob Henderson has developed a large number of state of the art software and written numerous articles and reports. Jacob Henderson was one of the core team leaders, that is responsible for the development of user integration features of the flagship product of the Company-Rollback Rx Software.

Kevin Sites, the man who spent 2006 putting a human face on global conflict, spends the next year embedded on the web — putting a human face on the internet.

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Bob Cefail Talks About American Movies

If Hollywood producers think Americans want to see nudity in movies, it’s time to think again, says Bob Cefail, Chairman of In Touch Media Group, Inc. (www.intouchmediagroup.com), a full-service marketing company that specializes in market research and online public relations campaigns. Given the downtrend in box office figures, Hollywood producers should stand up and take notice. As evidence, Cefail cites a recently released national study of U.S. moviegoers ( National Research Study Reveals That Most Americans Don’t Want Nudity In The Movies They Watch, www.pressdirectinternational.org).

In that study, which was 200 percent larger than typical national polls, In Touch Media Group found that Americans clearly give a thumbs down to onscreen nudity. The public votes with its dollars, and the entertainment industry needs to take into account what the public wants, notes Cefail, He adds that this concern should extend beyond the big screen. Home entertainment systems and home multimedia systems are now competing with movie theaters for consumers’ time, attention, and money. Hollywood needs to get it right the first time, and provide moviegoers with the content they want.

In Touch Media Group’s national study - and Cefail’s recommendations - echo the findings of other surveys. The Dove Foundation, for example, found that 93 percent of respondents wanted to see more wholesome family entertainment and that 84 percent would make an effort to watch and support family entertainment. Further, 77 percent said that fully three-quarters of the entertainment available today does not reflect or reinforce the values that are important to them.

During In Touch Media Group’s study, which encompassed 22 questions that led respondents to design their own movies, a distaste for nudity in films became apparent. It’s important that our research be carefully considered by the entertainment industry, concludes Cefail. It appears that Americans are both averting their eyes and diverting their dollars when it comes to movies that incorporate nudity.

Kris Nickerson is the Editor-in-Chief of Press Direct International ( www.pressdirectinternational.org http://www.pressdirectinternational.org ), a global information website that provides reliable information tailored to professionals in financial, media, and corporate markets. His thorough knowledge of industries ranging from health care and travel to real estate and financial investing enables him to quickly grasp the nuances of emerging markets and technologies.

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How to Draw Anyone and Make it Look Like the Person!

Faces are a hard thing for some artists to draw correctly. Artists have a hard time achieving a likeness to the person or model they are sketching. Some would argue that the face is the hardest to master. With a few basic techniques you will begin to understand that you can master the human face and that it is quite possible.

When drawing faces, there are several mistakes that artists often make. The first is to draw a circle or an oval and then stick a nose in the middle of it. Beginning artists often make this mistake. You will see as you come to observe people that your eyes are actually closer to the middle of your face than your nose. If you are drawing a model, you can use the measuring and proportion technique that artists term thumb on pencil. This will help you check your proportions. You will see that proportions on peoples faces differ and are as individual as their personalities. For instance, eyes generally line up with the top of the ears but we have all seen people whose ears seem to be a little higher or lower on the head than others. Realizing these differences can help you achieve the likeness of the person you are drawing.

General proportions for artists drawing heads and faces are found everywhere. They are good to use as a guideline but are just that, a guideline. When you are drawing faces, the smallest details can make or break the likeness of the portrait and can change the whole outlook of the drawing. The mouth, eyes, and nose are some of the areas to look for those subtle differences and what makes a person an individual. Does the mouth edge tip up or down? Is the nose straight, an uppy? How are the crow feet by the eyes? Practice, practice, practice. This old adage says a lot.

If you are having a problem with a particular part of the face, don’t be afraid to practice it over and over again. This may seem mundane but it will really help you achieve a likeness. Sometimes artists will try and exaggerate particular characteristics of a person’s face, such as their eyes. Be careful not to do this or you’ll end up with something that looks nothing like the person you are drawing. Unless you are drawing caricatures, stay away from this.

Lastly, a quick note on hair. Make sure that you treat hair as a mass. Never ever draw each individual strand. This is a beginner’s mistake that often ruins a drawing quicker than anything. Hair can really change the outcome of the drawing so pay particular care to this feature.

Copyright 2006 Todd Harris

Todd Harris is a master artist who is working for a multi-billion dollar company as a concept art director. He is trained in the Florence Academy Method. Learning2draw.com is a resource web site devoted to aspiring artists who want to master the human figure and make it come alive. For more info visit www.learning2draw.com http://www.learning2draw.com for free articles and newsletter with thousands of tips and techniques on figure drawing.

President Bush listens to a question from the audience as he speaks about the Medicare Prescription Drug Benefit in Sun City Center, Florida, May 9, 2006. REUTERS/Jason ReedAP - The Bush administration said Monday it will delay paying doctors for treating Medicare patients in early July to give Congress more time to block a scheduled 10.6 percent fee cut.

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Tips on How to Save on Auto Loans

How to Save on Auto Loans

A smart investor knows he must seize every opportunity that comes knocking at his door - as long as it allows him to save more. Auto refinancing is appealing to those whose credit scores are of good history. This is favorable for a buyer who has no negative records on his account whatsoever.

Auto loan gives the buyer the opportunity to refinance their loan at terms that allows them to save their money. However, refinancing is not saving. At least not what most people deem it to be. Refinancing means deducting monthly payments in order to save a little extra money. Car refinance loans are useful in downsizing.

Auto loans are just a click away, thanks to the Internet. Lenders specializing in refinancing are online to assist possible clients about auto loans. One must submit an application before any negotiation takes place. Provide the same documents required when making a loan at any bank or establishment.

But there are auto loan refinances that do not care even if you have a negative credit history. Refinancing at best rates are available if you have a clear record, but that does not mean that because you were a little off in paying at due time, you will not be able to get the auto loan that you are applying for. You still would but the rate won’t be as good as opposed to you having a clear record.

Throughout the duration of the loan, there are opportunities to refinance the car loan. If you are opting for refinancing, know that the options for auto loans are negotiated with the lender beforehand. There can be changes as long as there is the approval from the lender and the person applying for the loan.

If you need refinancing as soon as possible, consult with the lender and try to work around auto loan refinancing requirements. By updating yourself with the services and programs offered by the various car refinance loan specialists out there, then you are more aware of which one you should choose - depending on the one that works for you best.

Refinance car loan specialists are more than willing to cooperate with you if the terms you are asking for are favorable for them. The catch is that when you choose to refinance then the rates are lower and you will be able to save more. Auto loan refinancing opens more doors to saving because it reduces your monthly payments at the interest rate of your choice.

Here is a tip before you invest on auto loans, what are your goals for refinancing? You have to compare with the other auto refinancing establishments before you fully decide on one. Choose one where you get the best deal and where you will be able to save more. You have a right to do so because it is your money and your investment.

For car owners, investing on auto loans is a wise decision because it gives them better deals. However, before you commit yourself to any refinancing agreement, you have to take into consideration all the terms that are involved in the car financing program you are committing to.

Also, by tapping the equity in your home loan, you will be able to lower down the interest payment when buying a car. That is because the home equity loan can actually provide a lower rate as opposed to a car loan. The former is more secured than the latter. You can consult a tax advisor for a second opinion.If you want you can approach an independent lender before you completely decide on which car to purchase. By arranging the terms and finances before buying the car, dealer financers will be able to assist the consumer in which auto loan refinancing can give him the best deal, making him save the most amount.

You must also be very wary of the zero-interest loans. Just like with any other deals, it may sound tempting but that is not usually the case. You may be buying a car for $18,000 and pay zero interest for two years through the dealer and getting a rebate of $3000, but how sure are you that there is no catch on that offer? If you do take the rebate and finance at the given percent, then who knows you may even save more.

Think twice before you make any decision. Especially since it involves money. Stretch your buck for as long as it would take.

The above article was written by Sarah Miller on behalf of a buzzing online Kitchen and Bathroom Remodeling Contractors community where homeowners easily and painlessly find the right contractor for their home improvement projects and in turn, contractors can find the right Home Improvement Leads! Also check out the QuoteCity.com http://QuoteCity.com Blog for more related Kitchen and Bathroom Remodeling Articles and Ideas.

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Bad Credit Fast Personal Loans–Quick Approval Despite Adverse Credit

You are in need of finance so that various expenses towards different works could be met. But there is a problem. You require funds immediately and you have limited own resources. Your biggest hurdle is that you are labeled as bad credit in the loan market, making fast loan availing all the more difficult. The solution is bad credit fast personal loans that are especially designed for quick approval of finance for bad credit people. The loan can be put to different usages like making home improvements, meeting medical or educational expenses or even paying off previous debts.

Bad credit fast personal loans are approved fast. The fast approval comes despite bad credit of the loan seeker. One of the reasons of quick pace of approval is that the loan is provided by the online lenders. Loan application is filed online which dispatches the details regarding loan fast to the lender in no time. The application is processed for all aspects of the loan immediately and the applicant is conveyed of the approval of the loan within a working day. A lot depends on the accuracy of details you fill in online application which is verified by the lender.

If you wish to offer your property like home, jewelry, vehicle etc as collateral with the lender, you can opt for secured bad credit fast personal loans. One main attraction of secured loan is your bad credit is ignored easily by the lenders as the loan is well secured. In case of payment default, the lender can sell borrower’s property to recover loan amount and so there is no risk in offering loan to bad credit people. What is more, you can borrow even greater amount, provided high equity collateral like home is given to the lender. Normally despite bad credit one can borrow £5000 to £75000 as secured loan.

Despite bad credit interest rate for bad credit fast personal loans is kept lower because of secured nature of the loan. If right lender is searched around, the interest rate comes down further as you compare different loan packages. You have this luxury of larger repayment duration ranging from 5 to 30 years in which time you can recover financially.

Unsecured bad credit fast personal loans do not require collateral and instead loan seeker has to show that he has the repayment capacity by giving details of annual income and financial standing. Prepare a repayment plan and present it to the lender to convince him about your seriousness in pay back of the loan. It is in the unsecured option that bad credit comes in play. Take a copy of your credit repot from reputed credit rating agency and check it for errors before approaching the lender.

Bad credit fast personal loans are meant especially for fast approval of much required funds for bad credit people. Ensure that the monthly installments are paid off in time so that your credit score improves.

Tess Ocean has been associated with FastPersonalLoansUK.

AP - The neighborhood around Georgia State University was for years a maze of boarded up storefronts, aging buildings and parking lots that emptied at the close of each day.

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Life Is Like A Streetcar: You Need To Be Right On Track To Get The Power!

Engineers know it. Streetcars know it. I know it, and in fact, you know it too. If you’re not right on track, then you won’t be getting any power. You won’t feel the energy surge, and you won’t feel love, freedom or abundance either. You will feel stuck and empty.

You must be on the right track before you can feel the drive of Universal Energy. Just like a streetcar. Imagine the most beautiful, the most sophisticated streetcar there is, equipped with all the latest technology. In the tracks there is plenty of electricity available, always, ready and willing to pump its invigorating juice into whatever it is connected to.

However beautiful or modern this streetcar may be, as long as it is not aligned with the tracks it won’t get any power to go forward. The streetcar remains motionless. Mind you, this static condition is NOT a decision of the energy supply! The power line is NOT saying, “Heh, I don’t like the looks of this streetcar, I won’t give it any energy.” The energy is always available, that’s not the problem. But you need to know how to tap into it and use it for your own propulsion!

We are all very familiar with the mechanism of power supply. We’ve learned how to use electricity when we were kids. We all know that if we don’t put the plug into the socket, then the lamp will not produce any light. We’re not so stupid that we want the lamp to shine without making contact with the energy source.

Then why are we so stupid when it comes to our own real life? Why do we not connect to the Universal Power Supply when we want to get our juices flowing? We are like the television set that all of the sudden stops working. The repairman comes over only to find that your TV is completely okay, everything is checked and certified and functions properly. Then how come we didn’t get a signal? Because the plug fell out of the socket!

How come we are always tired, low on energy, or depressed? Because we are not plugging into the Cosmic Source of Energy! We are like a lamp that tries to shine its light but forgot to plug itself into the power grid. We keep visiting the doctor to look for help, and he keeps saying that everything’s fine, “it’s in your head,” or “it’s the stress.” This basically means, “I have no clue what’s wrong with you, sir/madam, technically everything is okay.” All the while we simply forgot to plug in!

If you want to be like a streetcar that is swiftly moving forwards along its tracks, then check your power connection! Energy is always available, but you have to be aligned with your tracks before you can receive it. So where is your track? The answer is: it’s your mission. Your track is the realization of your goal, your reason for being here on earth. You have a Life Plan. You have a Life Goal. This is the road you need to travel, this is the way you need to go, this is the track you need to follow. You have your talents to discover, to develop and to offer to the world. God knows you will have plenty of energy once you start doing just that!

Find your goal in life. Discover your mission. Discover your own unique talents, your gifts from heaven, given to you at birth. You are meant to grow and cultivate your talents and gifts, and to offer them to the people you meet in your life, anyone that crosses your path. Don’t hide your talents! What a waste that would be! Instead of crying out loud about “fate,” instead of blaming others for your misery, go ahead and ask yourself why you came on earth. Find the answer to this question, and then start to passionately live the answer!

This is what it means to be right on track. Like a streetcar that smoothly moves along, energized by the ever-present power. Like the lamp, shining brightly to lighten up the lives of everyone in the room. Plug into the universal energy; it’s always there, for you as well as for everyone else. The only thing you have to do is to stay connected. Your connection is in the realization of your mission here on earth. All the energy you need is available to you through the socket that is your goal! So find your mission, find your talents, share them with the world, and Universal Energy will flow into your life to fulfill all your needs!

Written by Ineke Van Lint, psychologist. Live your life your way, full of joy, abundance and enthusiasm! I will help you to find your passion and create success. Two free e-courses on www.theenthusiasm.com http://www.theenthusiasm.com .

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A Closer Look At The Roth 401k

Roth 401k is a good retirement savings option. Although it does not provide an up-front tax-deduction, the account eventually becomes tax-free, because the withdrawals taken at retirement are not subject to income tax.

This tax benefit can only be provided to persons who are at least 59.5 years old, or are disabled, and who have held the account for a minimum period of five years. Roth 401k provides an opportunity to save with a different kind of tax treatment. It is a good option for those who are just starting their careers, and expect their income to grow in the future.

Eligibility for Roth 401k:

Anyone whose employer offers Roth 401k is eligible for this investment option. If an employee leaves his/her job, the Roth 401k balance can be rolled over into a Roth IRA. One major benefit of enrolling in Roth 401k is that an account holder does not lose eligibility when the income becomes very high. There is no provision of helping a person open this account if his/her employer does not offer Roth 401k yet. Employers provide a form to their employees to state some, or all, of their 401k contributions that will go into their Roth 401k account.

Difference between 401k and Roth 401k:

401k makes available some tax relief in the year a person may have contributed into the account. However, a 401k-account holder is liable to pay taxes on his/her contribution, along with all the investment earnings, later.

A Roth 401k account holder does not get any tax benefit in the year of the contributions, but all the earnings in the account will be free of tax for as long as the account exists. Besides, a Roth 401k-account holder can roll his/her account to a Roth IRA. The Roth IRA account continues to grow with tax-free earnings for as long as it exists. However, Roth IRA is not available to taxpayers with an income above a certain level.

Advantages of Roth 401k:

Since tax rules allow a person to make it as large as a traditional account, the Roth 401k account is more valuable compared to it. Therefore, saving in a Roth 401k account can make a person much better off at retirement. Given below is a table showing the amount required in a traditional account to have the equivalent of $100 in a Roth Account.

TAX- BRACKET AMOUNT
10% $111.11
15% $117.65
25% $133.33
28% $138.89
33% $149.25
35% $153.85

If a person is in the 33% tax bracket, he/she will have to withdraw $149.25 from a traditional account in order to spend $100. This is because $49.25 is used to pay the tax on the distribution. Roth 401k provides more wealth at retirement, as the distribution from it is tax-free.

While many companies that already have the traditional 401k plans, wanted to implement Roth 401k plans, which have been effective from January 1,2006 according to the law, in reality only a few actually have done it, because of the extra expenses involved. These companies want to first observe the success of Roth 401k before actually undertaking the cost of the implementation.

Roth 401k is a good investment option to save tax-free earnings for retirement. People can take advantage of it to be able to have a secure retirement, which is free from monetary worries.

Joe Kenny writes for the UK Loans Store where you will can compare UK secured loans and offer more information on debt consolidation loans and other loan topics available on site.

AP - Scientists were fascinated by the ghostly find: a human skeleton buried in an Aztec temple with a clay, skull-shaped whistle in each bony hand.

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How To Help Animal Charities With Your Credit Card

Britain is a nation of animal lovers, so it’s not surprising that there are many charities set up to look after old, sick or neglected animals. Donations to these charities can be made by supporting events, by setting up bank direct debits and by using cash. Making credit card payments is another way of supporting a charity. This has been made even easier with the appearance of charity credit cards. These are credit cards that have the badge of a particular charity and are supported by well known banks.

Credit cards for animal charities include the Battersea Dogs Home, the British Horse Society, the Royal Society for the Prevention of Cruelty to Animals, the Scottish Society for the Prevention of Cruelty to Animals and the People’s Dispensary for Sick Animals. Charity credit cards are backed by banks such as the Cooperative Bank, Halifax, the Royal Bank of Scotland and others.

Giving To Charity With Charity Credit Cards

Most charity credit cards contribute to charities in two ways. First of all, they offer a one-off donation of a fixed sum of money when a new credit card account is opened. This sum can range from £5 to more than £40 depending on the deal offered. If consumers continue to use the credit card within a particular period (for example six months to one year) a second lump sum contribution is paid at the end of that period.

Payment is also made through ongoing contributions to the chosen charity. This is normally a percentage of any spending on the card. The percentage ranges from 0.25% to more than 1% depending on the deal.

How To Choose The Best Charity Credit Card Deal

1. Charity credit cards boast many of the same offers as other credit cards. These may include:
2. 0% balance transfer rate
3. 0% purchase rate
4. Low interest rate
5. Reward points
6. Other incentives

Consumers should note that 0% balance transfer and purchase rates are likely to be for a fixed period of between three months and a year. Most card issuers will also charge a fee for balance transfers (around 2%). This is designed to make sure that credit card companies do not lose out on interest as consumers move from 0% card to 0% card.

In addition to the charitable contributions, charity credit cards may offer card holders incentives such as additional travel insurance, reward points that can be exchanged for cash or vouchers and much more.

Look online to find credit card comparison sites. These will help consumers decide on the best mix of incentives, charitable contributions and interest rates to suite their spending habits. Once your new credit card has arrived, just start spending to start giving to charity.

Charity credit cards offer an advantage for people whose heart is in the right place but who just don’t remember to dip into their pockets to make a donation. These credit cards make it simple to donate to your favourite charity every time you spend.

Joe Kenny writes for CardGuide.co.uk, with the latest credit cards, and more info on best buy credit cards.

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Creative Fiction Writing Workshop: Character Development

Would you recognize your characters if you ran into them on the street?

Answering a resounding “yes” to this question indicates you have been able to develop solid, plausible characters in your fiction stories.

Make your characters come alive, whether in good or bad ways. Let them talk. This means using dialogue. However, you need to also provide vivid descriptions of the characters’ mannerisms or facial expressions or body expressions. Your readers must be able to create a visual picture of your characters, as well as hear what they are saying.

Pay particular attention to how your characters interact with other people in the story. How they behave toward others reveals much about their character. Are they kind? Abrupt? Intelligent? Funny? Weird? Concerned? Evil? Strong? Controlling? You need to convey these traits to a reader in a way that will inspire your reader to love, hate, admire, or feel SOMETHING about the people you have created.

————

“And she hates you.”
“With a passion and what a passion.”
“And what have you done to earn such ire from such a young woman?” Tonie seemed mildly amused by the man.

“I tried to force her to marry me. I shot one of her oldest and dearest friends down in cold blood and killed him.” He didn’t even pause for breath as he listed his catalog of worthy accomplishments. “I betrayed my own brother. And I shot her lover in front of her eyes. A pity Frederick William wouldn’t give up on the man or he would have died. As it was it took him months to recover. I guess you could say the woman has a personal vendetta against me. Will there be anything else, madame?” he concluded with a practiced politeness.

“Not at the moment.” Tonie left the room, Konrad on her heels. She stopped long enough to pull Greg aside and give him instructions in regard to the pursuit of one Laurel d’Anlass. “Ever try betraying me, and I’ll kill the woman myself, Konrad.”

“I would expect nothing less. But, my lady Tonie, I highly recommend you do not seek to threaten me.”

“Take it as a threat if you will, Konrad. But you have shown your weakness, my dear.” Tonie’s barbed words struck with more force than even she realized. “In that warped heart of yours you love Laurel and could never kill her without dying yourself. So don’t push me unless you want me to take all control out of your hands and make you lose any possibility of ever possessing that beautiful, young woman.”

————
In the above scene from the coming book, Righting Time by Kat Jaske, even though you have not read the book, you can discern much about the characters. Note that Konrad is speaking rapidly and doesn’t even pause for breath as he rattles off his list of worthy accomplishments. He is polite, but it is not real. He has a “practiced” politeness. These behaviors help the reader to instinctively dislike the man. Readers quickly realize that Tonie is a killer since she is amused by evil deeds and so easily states she will kill Laurel herself.

Who is in control here? Tonie or Konrad? Near the end you see that Tonie controls this scene, but Konrad pushes back when she threatens him. These two people are fighting to establish who is really in control.

Note also the double use of the word “passion.” Although one would not normally use the same word twice so close in the same sentence, this is much more powerful and descriptive than saying, “With a great passion.” Kat Jaske www.forhonor.com http://www.forhonor.com .

Kat Jaske is an English and French teacher and fiction author in Las Vegas, where her high school selected For Honor as the featured book for the 2006 Reading Incentive Program in the school. See samples of her great writing and all her articles at www.forhonor.com http://www.forhonor.com . ©2006 All rights reserve

AP - Ira Tucker Sr., longtime lead singer of the gospel group the Dixie Hummingbirds, which influenced many other performers and backed up Paul Simon on “Loves Me Like a Rock,” has died. He was 83.

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Write a Non-Fiction Book First to Sell More Than You Ever Dreamed!

Why do people buy non-fiction books? Most readers buy books to solve problems or help with fulfilling a need. For example, when I started speaking for a fee I went out and bought a couple of popular books about speaking. Browsing in the bookstore, I was attracted to Lilyan Wilder’s book 7 Steps to Fearless Speaking I read the back cover. I noticed she could help with 7 easy steps. I skimmed the table of contents, read a few lines and immediately liked her easy to read style. It went in my purchase basket.

Because I wanted to hear from several authorities on the subject, I picked up another book by Nido R. Qubein, How to Be a Great Communicator: In Person on Paper, and on the Podium. His cover design was white with clean lines and a personable picture of him on the front. His style of writing was not as easy to read but it still went in my purchase basket as well. Which brings us back to my original point; people buy non-fiction books to solve problems. To identify your targeted market, pinpoint a problem they have and the solution of course.

Problems come in all shapes and sizes. Usually a general category problem applies to all types of markets.

• Hobbies.

Is your tennis game, golf game, bridge game as good as you’d like? Are you considering taking up horse-back riding? Want to improve your computer skills? What ever the case may be, your desire to improve or change your level of performance is considered the problem.

• Health.

The first thing you do when your doctor diagnose your cholesterol is high and you need to lose 20 pounds. You go look for a book that will walk you through step by step to lose weight or lower cholesterol. You turn to someone that has solved the problem to learn from their experience.

• Mental State.

Are you feeling stressful about the economy? Are you noticing unexplained physical symptoms possibly related to stress? Once again, you have a problem and you are looking for a solution in book form. Someone who has outlined easy steps or ways to de-stress in our society.

• Personal Finance.

Worried about lay-offs, down-sizing, retirement? Books that offer financial solutions to economic problems during shaky times are guaranteed to succeed.

• Marketing.
We live in a competitive society. Small business owners and managers everywhere need a growing database of customers and clients. Therefore, they seek out how to books that offers solutions on improving their advertising copy, improving their business image or their website.

Each of the problem categories describes a problem and a need for a solution. The main goal of your marketing plan is to identify the problem your book solves and then present the solution. The more intense the problem and the easier you can make your solution, the more readers will seek out your book.

Your task becomes to re-structure your knowledge into bite-size reader solutions. Appeal to the masses, by letting them know what’s in it for them and how easy the solution is with your book. For example, let’s consider the book title I mentioned earlier about speaking. The title could have been: How to Overcome Your Fear of Speaking instead of 7 Steps to Fearless Speaking The latter is more appealing because it alludes to only 7 steps to my solution.

Don’t put it off any longer. If you wait, you can be this time next year without fulfilling your dream of writing a successful book. You have the solution. Now write it down. While you’re at use the tips above and write a book that sells well. Make it different. Make it count. Make it yours.

© Earma Brown, 11 year author helps small business owners and writers who want to write their best book now! Send any blank email to iscribe@writetowin.org iscribe@writetowin.org for free mini-course ‘Jumpstart Writing Your Book’ or visit Write a Book for more book writing tips.

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